Posts by Ian Browning
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ORCHARD SKATESHOP IS FINALLY REOPENING THEIR DOORS IN BOSTON
The pandemic took Orchard to online-only operations, but they are back with a fresh new shop in Boston's North End!
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A LOOK AT THE SKATEBOARD DROUGHT OF 2020
If you’ve walked into a skate shop lately, you may have had some difficulty getting your hands on the product you came in for.
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WHAT’S FUELING SKATEBOARDING’S CURRENT BOOM?
We investigated why so many noobs are suddenly buying skateboards.
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WHAT CORONAVIRUS MEANS FOR THE SKATEBOARD SUPPLY CHAIN
The skateboarding business is a delicate house of cards, built on razor-thin profit margins. Will it weather the storm?
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HOW NIKE SB’S DUNK CULTURE AFFECTS SKATE SHOPS
Reselling sneakers has grown from an eBay hustle into an industry, and skate shops have become inadvertent players in it.
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HOW A GROUP OF WOMEN FOUGHT FOR EQUAL PAY IN CONTEST SKATING
The story of the women who banded together to change contest skating forever.
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A DAY IN THE LIFE OF A SKATE SHOP
If you've ever wondered what goes on all day at a skate shop — the people, the small talk, the sales — we spent 12 hours at NJ Skate Shop to give you an idea.
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IS THERE A METHOD TO WINNING SOTY?
Is there a strategy or some secret way to win skateboarding's most popular award?
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HOW DO PROFESSIONAL SKATERS DEAL WITH HEALTH INSURANCE?
We talked with a bunch of pro skaters & industry dudes to find out how Obamacare has affected them and skateboarding as a whole.
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MY EXPERIENCES IN SKATEBOARDING
"I've been terrified of garnering the reputation of 'ramp-tramp' or 'pro-ho' just from spending time with skaters."
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WHAT WOULD MAKE SKATERS DITCH THE BIG SHOE BRANDS?
We asked younger skaters how small shoe brands could win back their business from the big budget behemoths.
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A SERIOUS REVIEW OF MARK SUCIU’S SERIOUS “VERSO”
Verso asks that we pay it a kind of attention many of us automatically do not. Knowing this, we choose to either look more closely or let it pass before our eyes the way the rest of skating does.
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WHAT THE HELL IS GOING ON WITH ILLEGAL CIV?
The Illegal Civ stuff feels like an ongoing soap opera, so to air out any confusion we talked to a few key characters.
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8 ARTISTS REIMAGINE THE INDEPENDENT LOGO
What would an Independent rebrand even look like?